Hold
Apple Inc.
AAPLTechnology · Consumer Electronics
$263.88 +$8.10
(+3.17%)
Target
$275.00
+4.2% upside
Moat
8.7 /10
Margin of Safety
4.2%
vs target
Investment Thesis
Apple is a near-perfect business — $112B net income, 47% gross margins, $98.8B free cash flow — but at 33x PE with only 6-8% revenue growth, current pricing offers limited upside. Hold existing positions; add only on pullbacks below $235.
Reviewed 2026-02-18
Valuation Analysis
Valuation Multiples
P/E Unavailable
33.4x
Historical percentile unavailable
5yr avg 30.0x +11%
Industry 22.0x +52%
P/B Unavailable
44.0x
Historical percentile unavailable
5yr avg 35.0x +26%
Industry 8.0x +450%
P/S Unavailable
8.9x
Historical percentile unavailable
5yr avg 7.2x +24%
Industry 3.5x +154%
EV/EBITDA Unavailable
26.8x
Historical percentile unavailable
5yr avg 24.0x +12%
Industry 14.0x +91%
PEG Unavailable
1.8x
Historical percentile unavailable
5yr avg 1.6x +14%
Industry 1.4x +31%
Valuation Radar — Current vs Industry
Historical Earnings Per Share (EPS)
Valuation Summary
Historical valuation percentiles are unavailable for these multiples. The margin of safety to our target price is 4.2%.